{"product_id":"goldwell-elumen-play","title":"Goldwell Elumen Play Hair Color","description":"\u003ch2\u003eAbout Goldwell Elumen Play Hair Color\u003c\/h2\u003e\n\u003cp\u003eGoldwell Elumen Play is an innovative hair color developed with special technology to achieve exceptional color results. The range includes 17 vibrant shades for unlimited creativity.\u003c\/p\u003e\n\u003cp\u003eThe formula of Goldwell Elumen Play is free from oxidants and ammonia. The color pigments adhere to both the outer and inner hair layers and gradually fade, allowing you to experiment without damaging your hair. Elumen Play also gives the hair a healthy shine and a smooth feel.\u003c\/p\u003e\n\u003ch2\u003eBenefits of Goldwell Elumen Play Hair Color\u003c\/h2\u003e\n\u003cp\u003e- Lasts up to 10-15 washes\u003cbr\u003e- Washes out completely\u003cbr\u003e- Improves hair structure\u003cbr\u003e- Adds intense shine\u003cbr\u003e- Promotes healthy-looking hair\u003c\/p\u003e\n\u003ch2\u003eHow to Use Goldwell Elumen Play Hair Color\u003c\/h2\u003e\n\u003cp\u003e- Protect clothing with a cape\u003cbr\u003e- Wear gloves\u003cbr\u003e- Use Elumen Prepare as a pre-color treatment for damaged hair\u003cbr\u003e- Mix one or more shades in an Elumen color or mixing bottle\u003cbr\u003e- Apply the color with a brush or Elumen applicator\u003cbr\u003e- Leave on for 20 minutes with heat or 30 minutes without heat\u003cbr\u003e- Rinse with water and shampoo twice with Elumen Wash\u003cbr\u003e- Towel dry\u003cbr\u003e- Apply \u003ca href=\"https:\/\/c-total.myshopify.com\/en\/products\/goldwell-elumen-lock-color-treatment?_pos=1\u0026amp;_sid=38abfde64\u0026amp;_ss=r\" rel=\"noopener\" target=\"_blank\"\u003e\u003cstrong\u003eElumen Lock\u003c\/strong\u003e\u003c\/a\u003e, comb through, and leave for 5 minutes\u003cbr\u003e- Rinse thoroughly\u003cbr\u003e- Finish with \u003ca href=\"https:\/\/c-total.myshopify.com\/en\/products\/goldwell-elumen-color-mask-1?_pos=1\u0026amp;_sid=a2ad0bc6e\u0026amp;_ss=r\u0026amp;variant=50900838613275\" rel=\"noopener\" target=\"_blank\"\u003e\u003cstrong\u003eElumen Care\u003c\/strong\u003e\u003c\/a\u003e or Elumen Treat\u003c\/p\u003e\n\u003ch2\u003eC-TOTAL Tips\u003c\/h2\u003e\n\u003cp\u003eApply Goldwell Elumen Play to dry, non-oily hair. Always wear gloves as the color adheres strongly to the skin.\u003c\/p\u003e\n\u003ch2\u003eIngredients\u003c\/h2\u003e\n\u003cp\u003eWater (Aqua), Cetearyl Alcohol, Ceteareth-30, Stearamide MEA, Citric Acid, Polyquaternium-6, Sodium Hydroxide, Lactic Acid, Ethylhexylglycerin, PEG-100 Stearate, Glyceryl Stearate, Bis-Methoxypropylamido Isodocosan, Phenoxyethanol, Fragrance, Hexyl Cinnamal, Linalool, Basic Yellow 87, Basic Blue 124.\u003c\/p\u003e\n\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eQ: Which hair types is Goldwell Elumen Play suitable for?\u003c\/strong\u003e\u003cbr\u003eA: Goldwell Elumen Play is suitable for all hair types.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ: What shades are available for Goldwell Elumen Play?\u003c\/strong\u003e\u003cbr\u003eA: Available shades include Yellow, Orange, Red, Pink, Purple, Blue, Green, Pastel Pink, Pastel Lilac, Pastel Mint, Black, and Clear.\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"120 ml \/ YELLOW","offer_id":50873659130139,"sku":"CT-11494","price":18.6,"currency_code":"CHF","in_stock":false},{"title":"120 ml \/ ORANGE","offer_id":50873659162907,"sku":"CT-11494.1","price":18.6,"currency_code":"CHF","in_stock":true},{"title":"120 ml \/ RED","offer_id":50873659195675,"sku":"CT-11494.2","price":18.6,"currency_code":"CHF","in_stock":true},{"title":"120 ml \/ violet","offer_id":50873659228443,"sku":"CT-11494.3","price":18.6,"currency_code":"CHF","in_stock":true},{"title":"120 ml \/ PINK","offer_id":50873659261211,"sku":"CT-11494.4","price":18.6,"currency_code":"CHF","in_stock":true},{"title":"120 ml \/ BLUE","offer_id":50873659293979,"sku":"CT-11494.5","price":18.6,"currency_code":"CHF","in_stock":true},{"title":"120 ml \/ GREEN","offer_id":50873659326747,"sku":"CT-11494.6","price":18.6,"currency_code":"CHF","in_stock":true},{"title":"120 ml \/ BLACK","offer_id":50873659359515,"sku":"CT-11494.7","price":18.6,"currency_code":"CHF","in_stock":true},{"title":"120 ml \/ CLEAR","offer_id":50873659392283,"sku":"CT-11494.8","price":18.6,"currency_code":"CHF","in_stock":true},{"title":"120 ml \/ PASTEL PINK","offer_id":50873659425051,"sku":"CT-11494.9","price":18.6,"currency_code":"CHF","in_stock":true},{"title":"120 ml \/ PASTEL CORAL","offer_id":50873659457819,"sku":"CT-11494.10","price":18.6,"currency_code":"CHF","in_stock":true},{"title":"120 ml \/ PASTEL MINT","offer_id":50873659490587,"sku":"CT-11494.11","price":13.95,"currency_code":"CHF","in_stock":true},{"title":"120 ml \/ PASTEL LAVENDER","offer_id":50873659523355,"sku":"CT-11494.12","price":18.6,"currency_code":"CHF","in_stock":true},{"title":"120 ml \/ METALLIC-PETROL","offer_id":50873659556123,"sku":"CT-11494.13","price":18.6,"currency_code":"CHF","in_stock":false},{"title":"120 ml \/ METALLIC-PURPLE","offer_id":50873659588891,"sku":"CT-11494.14","price":15.6,"currency_code":"CHF","in_stock":true},{"title":"120 ml \/ METALLIC-SILVER","offer_id":50873659621659,"sku":"CT-11494.15","price":18.6,"currency_code":"CHF","in_stock":true},{"title":"120 ml \/ METALLIC-BERRY","offer_id":50873659654427,"sku":"CT-11494.16","price":18.6,"currency_code":"CHF","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8404\/4827\/files\/Goldwell-Elumen-Play-Schwar-120-ml.png?v=1769507413","url":"https:\/\/c-total.myshopify.com\/en\/products\/goldwell-elumen-play","provider":"C-TOTAL","version":"1.0","type":"link"}