{"product_id":"wella-color-touch-instamatic-haartoenung","title":"Wella Color Touch Instamatic Hair Toning","description":"\u003ch2\u003eAbout Wella Color Touch\u003c\/h2\u003e\n\u003cp\u003eWith Wella Color Touch Instamatic, you can quickly and easily create modern hair color looks. This semi-permanent hair color is stylish, gentle, and fades evenly.\u003c\/p\u003e\n\u003cp\u003eDiscover this trendy color changer in five shades: Pink Dream, Smokey Amethyst, Muted Mauve, Clear Dust, and Ocean Storm.\u003c\/p\u003e\n\u003cp\u003eThe Wella Color Touch Instamatic collection utilizes the exclusive Color Touch Instamatic technology, which creates a soft, filtered shimmer with subtle shine through the slow diffusion of a fine combination of color molecules into the hair cuticle.\u003c\/p\u003e\n\u003ch2\u003eBenefits of Wella Color Touch\u003c\/h2\u003e\n\u003cp\u003e- Precisely formulated color molecule technology\u003cbr\u003e- Ideal for creative, playful color results\u003cbr\u003e- Does not cover gray hair\u003cbr\u003e- Provides a matte, glossy effect\u003cbr\u003e- Lasts up to 20 hair washes\u003c\/p\u003e\n\u003ch2\u003eApplication of Wella Color Touch\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eMixing Recommendation:\u003c\/strong\u003e\u003cbr\u003e- On different hair colors, Matte Gloss creates a soft, diffuse color effect, similar to a color filter.\u003cbr\u003e- Mix 30 g INSTAMATIC with 30 g COLOR TOUCH EMULSION (1.9% or 4%) in a 1:1 ratio.\u003cbr\u003e- For more creative freedom, INSTAMATIC can be combined with COLOR.ID.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eApplication and Exposure Time:\u003c\/strong\u003e\u003cbr\u003e- Apply to dry hair depending on the desired intensity and leave on for 5–20 minutes.\u003cbr\u003e- After the exposure time, emulsify with lukewarm water and rinse thoroughly.\u003cbr\u003e- Wash the hair once with Wella Professionals Brilliance Shampoo afterward.\u003cbr\u003e- We recommend using Wella Professionals Color Post Treatment to neutralize oxidation residues and fix the color.\u003c\/p\u003e\n\u003ch2\u003eC-TOTAL Tips\u003c\/h2\u003e\n\u003cp\u003e- Many hair colors work best on slightly dirty hair. If you skip a hair wash before coloring, natural oils will protect your scalp and minimize potential irritation from the color.\u003c\/p\u003e\n\u003ch2\u003eIngredients\u003c\/h2\u003e\n\u003cp\u003eAqua (Water), Cetearyl Alcohol, Propylene Glycol, Dicetyl Phosphate, Trisodium Ethylenediamine Disuccinate, Ceteth-10 Phosphate, Ammonium Hydroxide, Sodium Sulfate, Steareth-200, Sodium Hydroxide, Sodium Sulfite, Ascorbic Acid, Parfum (Fragrance), Xanthan Gum, Disodium EDTA, Geraniol, Linalool.\u003c\/p\u003e\n\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eQ: What happens if the hair dye is left on longer than recommended?\u003c\/strong\u003e\u003cbr\u003eA: An excessively long exposure time can dry out the hair as moisture is drawn out. Excessive dryness can cause hair breakage, especially in fine hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ: Should you shampoo your hair after coloring?\u003c\/strong\u003e\u003cbr\u003eA: Wait at least 72 hours after coloring before washing your hair to optimally fix the color.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"60 ml \/ Pink Dream","offer_id":50590828364059,"sku":"CT-10038","price":10.15,"currency_code":"CHF","in_stock":false},{"title":"60 ml \/ Smokey Amethyst","offer_id":50590828396827,"sku":"CT-10038.1","price":10.15,"currency_code":"CHF","in_stock":false},{"title":"60 ml \/ Jaded Mint","offer_id":50590828429595,"sku":"CT-10038.2","price":10.15,"currency_code":"CHF","in_stock":false},{"title":"60 ml \/ Muted Mauve","offer_id":50590828462363,"sku":"CT-10038.3","price":10.15,"currency_code":"CHF","in_stock":false},{"title":"60 ml \/ Clear Dust","offer_id":50590828495131,"sku":"CT-10038.4","price":8.95,"currency_code":"CHF","in_stock":false},{"title":"60 ml \/ Ocean Storm","offer_id":50590828527899,"sku":"CT-10038.5","price":8.95,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8404\/4827\/files\/6304-Wella-Color-Touch-Instamatic-60ml.jpg?v=1778666701","url":"https:\/\/c-total.myshopify.com\/en\/products\/wella-instamatic-by-color-touch-semi-permanent","provider":"C-TOTAL","version":"1.0","type":"link"}