{"product_id":"wella-professionals-eimi-shape-shift-modellier-gum","title":"Wella Eimi Shape Shift Modellier Gum","description":"\u003ch2\u003eAbout Wella EIMI Shape Shift\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eWella EIMI Shape Shift\u003c\/strong\u003e is a professional \u003cstrong\u003emoulding gel (moulding gum)\u003c\/strong\u003e with a flexible character, ideal for shaping, defining and reworking a wide variety of hairstyles. Its malleable texture allows you to restyle your look at any time without sticking or weighing the hair down.\u003c\/p\u003e\n\u003cp\u003eThis styling gum adds a \u003cstrong\u003enatural shine\u003c\/strong\u003e and creates structured styles with movement. Perfect for creative, versatile looks with medium hold.\u003c\/p\u003e\n\u003ch2\u003eBenefits of Wella EIMI Shape Shift\u003c\/h2\u003e\n\u003cp\u003e- Mouldable styling gum for flexible hairstyles\u003cbr\u003e- Medium hold (Hold 2\/4)\u003cbr\u003e- Adds natural shine\u003cbr\u003e- Allows easy restyling throughout the day\u003cbr\u003e- Suitable for all hair types\u003cbr\u003e- Easy to wash out, no residue\u003c\/p\u003e\n\u003ch2\u003eHow to use Wella EIMI Shape Shift\u003c\/h2\u003e\n\u003cp\u003e- Rub a small amount between the palms\u003cbr\u003e- Apply to dry or slightly damp hair\u003cbr\u003e- Shape and define with your fingers as desired\u003cbr\u003e- Reapply if needed to change the look\u003c\/p\u003e\n\u003ch2\u003eC-TOTAL Tips\u003c\/h2\u003e\n\u003cp\u003e- Ideal for creative, textured styles\u003cbr\u003e- Emphasise individual sections for added definition\u003cbr\u003e- Start with a small amount and build gradually\u003cbr\u003e- Perfect for flexible looks with natural shine\u003c\/p\u003e\n\u003ch2\u003eIngredients\u003c\/h2\u003e\n\u003cp\u003eAqua (Water), Ceteareth-25, PEG-40 Hydrogenated Castor Oil, PEG-25 Hydrogenated Castor Oil, Octyldodecanol, Paraffinum Liquidum, Propylene Glycol, PVP, Polyquaternium-55, Phenoxyethanol, Benzyl Alcohol, Methylparaben, Panthenol, Parfum (Fragrance), Propylparaben, Caprylyl Glycol, Disodium EDTA, Limonene, Linalool, Benzyl Salicylate, Citronellol, Hydroxycitronellal, CI 15510, Hexyl Cinnamal.\u003c\/p\u003e\n\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eQ: Which hair types is Wella EIMI Shape Shift suitable for?\u003c\/strong\u003e\u003cbr\u003eA: This styling gum is suitable for all hair types.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ: What level of hold does Wella EIMI Shape Shift provide?\u003c\/strong\u003e\u003cbr\u003eA: It offers a medium, flexible hold (Hold 2\/4).\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ: Can the hairstyle be changed during the day?\u003c\/strong\u003e\u003cbr\u003eA: Yes, thanks to its flexible formula, the hair can be reshaped at any time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ: Does the product leave residue in the hair?\u003c\/strong\u003e\u003cbr\u003eA: No, it does not weigh the hair down and washes out easily.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"150 ml","offer_id":50830757429531,"sku":"CT-15963","price":12.2,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8404\/4827\/files\/Wella-EIMI-Texture-Shape-Shift-Modellier-Gum-150-ml.jpg?v=1755516067","url":"https:\/\/c-total.myshopify.com\/en\/products\/wella-professionals-eimi-shape-shift-modellier-gum","provider":"C-TOTAL","version":"1.0","type":"link"}